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Blog / 21 Feb 2019

#Newsfeed: A unique new perspective to targeted advertising

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Plus the ‘Don’t Kill Live Music’ movement to stir up Sydney

A New Approach To Selecting Your Audience

Utilising machine learning, Norwegian Air looked at generating audiences from a new perspective, targeting users based on their online behaviour rather than their demographic. Read more…



Girls To The Front Of Digital Marketing

These are the seven ladies killing it in the marketing industry, so keep your eye out because they’re the ones to watch. Read more…

A Lineup To Convince You To Get To The Live Music Rally  

If you weren’t already up in arms about the state of live music in NSW, this festival worthy lineup should definitely get you over the line and out there supporting our industry. Read more… 

We’re Welcoming A New Sticker To Our Insta Stories

Instagram are testing a “donate” sticker to allow users to share charitable causes and generate donations, straight from their story. Read more… 



What’s Trending When It Comes To Engagement

Looking to improve your engagement on Facebook? Take a look at these analytics to see who’s engaging with what and why. Read more… 


Want to work with us? Check out all JOB SPOTLIGHT roles here.

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