#Newsfeed: Two studies reveal fickle millennials aren’t taking up Facebook and regularly switch between music apps; The history of Taylor Swift & the snake; Facebook’s Safety Check feature gets its own dedicated button

Plus why design is too important to be left to designers.

Teens are leaving Facebook faster than expected, according to a new study from research firm eMarketer. The study estimates that Facebook’s user base among 12- to 17-year-olds in the U.S. will shrink by 3.4 percent in 2017 – the first time eMarketer has predicted a decline in Facebook usage for any age group – with the youngest demographic fast becoming “Facebook-nevers,” younger social network users who simply avoid Facebook altogether.

Read more about this study here.

Bruno Mars got a lesson in uploading photos to Twitter, when fans called him out for his unnecessary photo collages. “My collage skills are gettin’ pretty epic!” he naively posted on Twitter in reference to a side-by-side image he edited of the back and front of a Chicago Blackhawks jersey. Fans jumped at the opportunity to remind the singer that twitter in fact allows you to post more than one photo at a time.

Read the hilarious exchange here.

Taylor Swift’s retreat from social media didn’t last long. After unexpectedly blanking out her online accounts over the weekend, Swift was back online overnight with a curious video of what appears to be a reptile’s tail. After reliably putting out a new album every two years, it has been nearly three since Swift dropped her 1989 album in October 2014, adding fuel to the rumour that she’s about to release new music.

Read more about this developing story here.

Millennials are proving to be a fickle group now more than ever before, according to the latest volume of Nielsen’s “Millennials on Millennials” report. Researchers examined how those between the ages of 18 and 34 use communication and streaming music apps, finding that around 60 per cent of millennials do not stick to a single music service, but rather switch between at least two apps. In contrast, those older than 35 tend to be a bit more singular in their tastes, with just 39 percent reporting to use more than one app on a regular basis.

Read more about the study’s findings here.

• Facebook has a “Facebook-nevers” problem, and it’s getting worse [via Fast Company]
• Facebook’s Safety Check feature gets its own dedicated button, can be accessed anytime [via TechCrunch]
• Video series on Facebook are already driving higher engagement, which is a good sign for Facebook Watch [via Digiday]
• Thanks to his fans, Bruno Mars just learned about this super basic Twitter feature [via Mashable]
• Twitter failing to act on graphic images and abusive messages, says MP [via The Guardian]
• Taylor Swift Ends Social Media Blackout With Cryptic Reptile Tail Tease on Instagram [via Billboard]
• Instagram and Facebook Messenger Are Celebrating Today’s Solar Eclipse [via Adweek]
• Spotify, YouTube Music to End Free Streaming In 2-3 Years, Sources Say [via Digital Music News]
• Flume, Glass Animals exclusive to 25th Falls Festival, as it drops first 36 acts [via The Music Network]
• The History of Taylor Swift & the Snake [via Billboard]
• The ABC’s Recovery electrified live music TV – but could it be made today? [via The Guardian]
• Universal making TV shows – including Netflix Motown project – with production company Grace/Beyond [via Music Business Worldwide]
• Chance the Rapper Confirms Collaboration With John Mayer, Wants to Work With Bruno Mars [via Billboard]
• Protesters Turn Ludacris’ “Move Bitch” Into Anti-Trump Battle Cry [via HipHopDX]
• ‘Despacito’ is Second Song Ever to Lead Hot 100 for at Least 15 Weeks [via Billboard]
• James Murphy Implies He Ended LCD Soundsystem On A Lark To Drive MSG Ticket Sales [via Stereogum]
• Pearl Jam’s new concert film, Let’s Play Two, to receive theatrical and telecast releases [via Consequence of Sound]
• Prince’s sister vows to open music vault [via The Australian]
• ‘Total Eclipse of the Heart’ sales have risen more than 500 percent because of the actual eclipse [via NME]
• Will Australia lose spot at Eurovision as Eurovision Asia prepares launch? [via Mediaweek]
• Crowdcasting App Helps Fill Your Gigs, But Not With Fans. Is This A New Kind Of Pay To Play? [via hypebot]
• Action Bronson to host Snapchat dating show [via NME]
• CNN follows NBC with launch of its own daily news show for Snapchat [via TechCrunch]
• Google is testing a handy new playback UI for YouTube [via The Next Web]
• It’s time to stop wasting money on social analytics software [via Mumbrella]
• Shutterstock has reverse engineered Google’s watermark-removal app [via The Next Web]
• The International Space Station just pulled off the photobomb of a lifetime [via Quartz]
• Millennials are not the most loyal when it comes to apps, Nielsen finds [via Digital Trends]
• Why design is too important to be left to designers [via TechCrunch]
• This manifesto against Internet addiction can only be viewed offline [via The Next Web]
• TRENDING: #PrinceFrederik, #FallsFestival, #ChangeTheDate

JADEN JAM: One news anchor has dropped a record 42 Travis Scott references during his sports segment.