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Blog / 8 Mar 2018

#Newsfeed: Chatbot your holiday with Emirates, #EmojiJourney, and Facebook’s going down.

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Plus our Gig Guide.

Plan your next vacation through Emirates’ next-level display ad chatbot ✈️ 💬

Emirates recently launched a display ad campaign that encourages viewers to engage with a chatbot within the ad itself and receive contextually-informed vacation recommendations. The result? An 87% increase in engagement compared to its traditional click-through ads. Read now.


#EmojiJourney

Air NZ is appealing to Generation Z with their new #EmojiJourney travel planner tool. Customers can select a range of emojis to see personalised trip suggestions around Aotearoa New Zealand. Read more…

Facebook’s going down

A new report from Edison Research reveals that for the first time, Facebook usage is in decline or flat for all users – irrespective of gender, ethnicity or age – in America. Read more…

Johnnie Walker launches transformative gender equality campaign

For the first time in 100 years, Johnnie Walker has launched a female version of its mascot to support Women’s History Month. Read more…


#Learn

How to create persuasive Instagram Stories ads

Questioning the quality of your Instagram ads? The experts are here to help! Read Facebook IQ’s 5 helpful tips on creating compelling Stories ads. Read more…


#WhatsNew

Gig Guide

We sent our team out on the Jaden Digital Instagram Story in this week’s Gig Guide, as we saw The Head and the Heart, Delta Goodrem, The Barking Spiders, and LIVE. Watch now…

Like the sound of our team? Check out all JOB SPOTLIGHT roles here.

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