#Newsfeed: Facebook removes “Edited” label on posts; Snapchat introduces search bar; the photographer behind Instagram’s filters speaks out
Plus why Twitter’s chief marketing officer doesn’t want you to call the platform a “social network”
- It’s now much harder to see if someone’s edited a Facebook post [via Mashable]
- Facebook introduces fake news filter in Germany in time for federal elections [via The Next Web]
- Barack, Michelle Obama Offer Virtual White House Tour via Facebook 360 Video, Oculus Rift, Gear VR [via AdWeek]
- Twitter’s Leslie Berland shares the marketing strategy behind the microphone [via Mashable]
- Seven partners with Twitter to monetise Australian Open tennis highlights [via Mumbrella]
- Filter focus: the story behind the original Instagram filters [via TechRadar India]
- Snapchat launches universal search to simplify navigation [via TechCrunch]
- Why Snapchat’s New Search Bar Is a Welcome Sign for Brands [via AdAge]
- Snapchat: Still Growing Strong (Infographic) [via AdWeek]
- Canada’s PM just became the first politician to host a Snapchat Live story [via Digital Trends]
- Looking Forward: Radio Today in 2017 [via Radio Today]
- Jimmy Iovine Addresses Apple Music Expansion Reports [via The Hollywood Reporter]
- Ed Sheeran scores singles chart quinella [via ARIA Charts]
- Facebook’s Testing Discussion Topics in Groups [via Social Media Today]
- How to Migrate to the New Facebook Tracking Pixel [via Social Media Today]
- Soar above the mountains in first-ever skydive on Google Street View [via Mashable]
Us social media experts are only human – which means that we do make spelling and grammatical errors from time to time. Thankfully, Facebook will be a little more forgiving from now on, thanks to the removal of the “Edited” label on Facebook posts. Mashable’s Brett Williams was the first to spot the change, and we could not be happier!
See what the updated “Edit History” functionality looks like here.
Twitter’s chief marketing officer believes that the social media platform can bounce back from its recent downward trend. “I believe everyone wants us to win, to succeed and be better,” Leslie Berland said during a presentation at the Consumer Electronics Show in Las Vegas last week. She also highlighted the three barriers to use on the platform – people not knowing what Twitter is, people thinking Twitter is a social network and people believing that t use Twitter they must tweet.
Read more about what Berland had to say here.
The man behind the creation of Instagram’s most recognisable filters isn’t as happy about their success as you might imagine. Speaking to TechRadar, American photographer Cole Rise (yes, Instagram named a filter after him) recalls Instagram’s start-up phase and how his expertise influenced the app from day one.“These filters were essentially what I thought made my editing unique, but then suddenly everyone was using them on their photos,” he said.
Read the full interview here.
Record producer and all-round music man Jimmy Iovine has addressed last week’s rumours about Apple Music’s expansion, claiming “we’re going to do whatever hits popular cultural smack on the nose.” Speaking to reporters at the Television Critics Association’s winter press tour on Saturday, he highlighted the challenge in taking on Spotify. “We’re fighting ‘free.’ So a simple utility where, ‘here’s all the songs, here’s all the music, give me $10 and we’re cool,’ is not going to scale.”
Read more here.
Snapchat just made it much easier to navigate the app and find friends, groups, Discover publishers and Our Stories with a universal search bar that’s always accessible at the top of the app. Long criticised for making it too tough to find new accounts to follow, this latest update mean big things for brands.
Read the full list of changes here.
JADEN JAM: YAS QUEEN! U.S. quiz show Jeopardy featured meme-themed categories last week, and Twitter couldn’t deal.