#Newsfeed: More red carpet coverage coming to Twitter; Inside Instagram’s reinvention; Snapchat addresses editorial value on Discover
Plus why you might have seen inflated numbers on YouTube recently.
- Sean Spicer’s Press Briefing Reveals Best Feature of Facebook Live [via NY Magazine]
- Women’s March a reminder of the incredible viral power of Facebook [via Marketing Land]
- Some guy figured out how to delete any video on Facebook [via Gizmodo]
- Twitter partners with Dick Clark Productions to live stream more red carpet pre-shows [via TechCrunch]
- Inside Instagram’s reinvention [via Recode]
- How One Retail Brand Used Instagram to Generate 150,000 Leads [via Hootsuite]
- SoundCloud amps up advertising with programmatic buying in the US [via TechCrunch]
- PIAS acquires Australia’s Inertia Music [via Billboard]
- Tidal sells 33% stake for US$200M to Softbank-owned telco Sprint [via Music Business Worldwide]
- YouTube Discloses Glitch That May Have Inflated Total Channel View Counts [via Variety]
- Snapchat’s big redesign, featuring universal search and more, just hit iOS [via TechCrunch]
- Snapchat Discover Takes a Hard Line on Misleading and Explicit Images [via New York Times]
- The Ultimate Guide to Email in Australia [Infographic] [via Litmus]
- App for making anime selfies has access to a lot of your data [via Mashable]
- Unfortunate ad placement as Mamamia heads back to school [via Mumbrella]
- 3PM heats up with new KIIS afternoon line-up [via Radio Today]
- A Year Later, W+K Remembers David Bowie With Stunning Data-Driven Breakdown of ‘Space Oddity’ [via AdWeek]
While Facebook is renowned for making it difficult to remove content, one security researcher found a way to delete any video on the social media platform – and was rewarded for it. Through a simple piece of intercepted URL code, Dan Melamed found a way to gain control of an uploaded video, even if it wasn’t his. To top it off, Facebook rewarded him with $10,000 for responsibly reporting his hack.
Read the details here.
Get ready to see more red carpet action live on Twitter, thanks to a new deal between the platform and Dick Clark Productions. Red carpet pre-shows for the 52nd Academy of Country Music Awards, 2017 Billboard Music Awards and 2017 American Music Awards are among the planned events announced, and comes after the success of the Golden Globes coverage earlier this month.
Read more about the partnership here.
In an interview with Recode, Instagram CEO Kevin Systrom has explained how he had to address the trajectory the platform was on and get back to its roots before it was too late. “All the data supports that if you follow more friends and engage with your friends, your activity goes through the roof,” he said. “If you just follow more celebrity content or more interest-based content, that doesn’t move the needle at all.”
Read the full interview here.
YouTube has revealed that it has provided incorrect view counts for channels for almost two weeks. While the glitch does not impact reports (other than the Watch Time report) or the view counts below the player on video watch pages, it does however the total number of lifetime channel views and playlist view counts – both of which the public can see.
Read more about the impact of this announcement here.
Not only has Snapchat’s big redesign arrived to iOS as of today, but the platform has also announced a shake-up of guidelines to Discover publishers – which means less clickbait and more genuine content. According to The New York Times, the new rules “more explicitly restrict publishers from posting questionable pictures on Discover that do not have news or editorial value”.
Read more about the update here.
JADEN JAM: This is the guy you have to thank (or blame) for Comic Sans