Blog / 12 Jul 2017

#Newsfeed: Spotify reportedly signs deal with Sony; Facebook Messenger globally tests display ads in inbox; Prince posthumously returns to YouTube via Vevo channel



Plus how music streaming creates new fans for classic artists.


Just when you thought Facebook couldn’t pack any more ads into the platform, Messenger ads look like they’re here to stay. After seeing “promising results from Australia and Thailand,” Facebook Messenger is expanding its display ad beta test that lets businesses buy space between your chat threads. Facebook told TechCrunch that where these ads appear in the inbox “depends on how many threads a user has, the size of their phone’s physical screen and the pixel density of the display.”

Read more about this story here.


Read more about this exciting activation here.


The perfect Instagram of your lunch is a challenge, but one London restaurant is now offering “foodie Instagram packs” so diners can up their #foodporn game. The free kits contain a portable LED camera light, a multi-device charger, a clip-on wide angle camera lens and a tripod selfie stick for overhead table shots. “People love to share what they’re eating on social media, so we wanted to put together something that made it easier to get that perfect shot regardless of the lighting or time of day,” a spokesperson for Dirty Bones explained.

Read more about this ridiculous concept here.


This could be the news Spotify needs to help distract people from the “fake artists” controversy. According to Billboard, the streaming platform has locked down another major licensing deal – this time with Sony Music Entertainment. While it already has secured deals with Universal Music Group (UMG) and the Merlin Network, the addition of Sony to the books would almost make Spotify’s IPO bid certain in the near future.

Read more about this developing story here.



JADEN JAM: We’re one step closer to The Rock 2020 after a campaign committee filed to draft Dwayne Johnson for president.

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