#Newsfeed: Instagram tests new way to share posts privately; Facebook trialling a revamped Videos tab; YouTube now has 1.5 billion monthly logged-in viewers
Plus how to use Spotify’s new codes creatively.
Facebook has turned its video-focused attention to smaller screens, with The Next Web spotting a revamped Videos tab within the platform’s mobile app. As part of a limited trial being conducted with users in India, the expanded tab includes an endless stream of videos from your network – both from Pages you follow, as well as clips your friends have liked or shared – as well as surface videos from various categories like Entertainment, Comedy, Lifestyle, Animals, Sports and News.
See the trial in action here.
Don’t think it’s just President Trump getting fired up about White House antics on Twitter – former Twitter executive Nathan Hubbard has used the platform to voice his opinion regarding Mark Zuckerberg’s year-long tour of the U.S. (aka his 2020 presidential campaign, according to some people). In a viral tweetstorm, Hubbard laid out a convincing case for the real reason behind this tour – to better understand the impact Facebook and other social media platforms have in politics.
Read the flurry of tweets for yourself here.
In an attempt to address user backlash regarding the ever-changing algorithm, Instagram has begun testing a way to share posts with a more limited group of friends. Dubbed “favourites”, the feature attempts to improve on earlier social network friend lists, encouraging users to post more often by giving them more control over their audience.
Read more about this new test feature here.
YouTube has announced a major new milestone for its service – 1.5 billion monthly viewers, up from its previous public stat of “more than 1 billion”. “On average, our viewers spend over an hour a day watching YouTube on mobile devices alone,” CEO Susan Wojcicki added in a blog post making the announcement.
Read more about YouTube’s announcement, including some new technology, here.
- Facebook Releases New Report on Key Media Consumption Trends (Infographic) [via Social Media Today]
- Facebook is testing a revamped Videos tab with suggested clips on Android [via The Next Web]
- Mark Zuckerberg is still the only one using Facebook Stories and he really likes Iowa [via Mashable]
- Why This Actress Is In A Twitter War With Her Own TV Show [via Refinery29]
- A former Twitter exec explains why ‘Zuck isn’t running for President’ [via Recode]
- Instagram tests favourites, a major rethinking of private sharing [via The Verge]
- Why your Instagram feed is so damn terrible [via Mashable]
- Using Spotify’s New Codes Creatively [via Hypebot]
- Indie Artist With 4.3 Million Spotify Plays Receives Check for $5,078 [via Digital Music News]
- Flight Attendants Recreate Britney Spears’ ‘Toxic’ Video As Star Hits Thailand [via Billboard]
- Start the presses: How vinyl production was reinvented from the ground up [via Digital Trends]
- How to Destroy YouTube & Save the Music Industry [via Digital Music News]
- YouTube now has 1.5bn monthly logged-in viewers [via Music Ally]
- YouTube’s mobile app will soon better display all video formats, add messaging [via TechCrunch]
- Divers use custom Snapchat Spectacles to explore deep underwater [via Mashable]
- LinkedIn Adds Extra Insights to ‘Profile Views’ Data, Including Keywords Used to Find You [via Social Media Today]
- Sports publisher GiveMeSport built a tech platform to Facebook-proof its audience [via Digiday]
- With the sacking of Alex Malley, Australia’s biggest content marketing experiment has failed [via Mumbrella]
- Google will stop scanning your Gmail messages to sell targeted ads [via The Verge]
- Local businesses can now post on Google with Posts on Google [via TechCrunch]
- This Summer, NYC’s Billboards Will Show Feminist Art Instead Of Ads [via HuffPost]
JADEN JAM: In one of the cheekiest campaigns to date, fashion designer Alexander Wang has teamed up with Trojan to design a line of branded condoms, temporary tattoos and t-shirts all promoting #ProtectYourWang.