#Newsfeed: Twitter lets users live stream from more than just their phones; Instagram posts are about to be more shoppable; Radio Today has a new look
Plus is Drake’s new ‘playlist’ an evolution of music or just flashy marketing?
Not only is it awards season in Hollywood, but it’s also that time of year again for agencies, with Facebook announcing its annual awards are now open. This year sees the categories updated to reflect the reaction buttons on the platform, with Facebook asking agencies for their best work in categories named Laugh, Cry, Wow, Love and Act.
Read more about this story here.
Twitter is expanding the ways to live stream video on Periscope with a new API announced today. Twitter has named four partners who have already been using the beta version of the API, but there’s only one consumer camera so far: the Livestream Mevo.
Find out what this means for users here.
From today, Instagram accounts in the U.S. will be able to add product information and links to their photos. Previously reserved for 20 selected retailers, the feature – dubbed Instagram Shopping – allows consumers to tap and shop the product, “going from inspiration to information to purchase in just a few steps,” explained Kate Spade New York’s EVP and marketing exec Mary Beech.
Read more about this exciting feature here.
Two writers at The Verge have discussed whether Drake’s new ‘playlist’ format for a music release is an evolution of music or just flashy marketing. Lizzie Plaugic and Micah Singleton analysis what (if anything) makes “More Life” different from an album, and asks the question “why redefine the word playlist, when ‘playlist’ already has a fairly universally accepted definition?”
Read the very interesting discussion here.
In some exciting news, the Radio Today website has undergone a major revamp – making it even easier to stay up-to-date on the latest radio news from around Australia. “We will continue to evolve Radio Today, both this new site design and our unmatched coverage of radio,” editor Jake Challenor said in a post.
Read more about this story here.
- Facebook Wants to Award Ads That Stir Emojis, Taking Entries in Categories Such as ‘Laugh,’ Cry’ and ‘Wow’ [via AdAge]
- Facebook is testing a new look for its comments that looks a lot like Messenger [via Digital Trends]
- Facebook’s epic data blast is good for everyone – especially Facebook [via Wired]
- Twitter starts letting users live stream from more than just their phones [via The Verge]
- Twitter nixed 635k+ terrorism accounts between mid-2015 and end of 2016 [via TechCrunch]
- Retailers Can Now Make Instagram Posts Much More Shoppable [via Adweek]
- I love this 45-minute Instagram Live tutorial by Rihanna [via The Verge]
- Nicki Minaj makes history on the Billboard Hot 100 chart [via Mashable]
- Hello, welcome to the new look Radio Today [via Radio Today]
- Is Drake’s new ‘playlist’ an evolution of music or just flashy marketing? [via The Verge]
- New Gorillaz album partially leaked due to password fuck up [via The Next Web]
- ‘I can’t trust YouTube any more’: creators speak out in Google advertising row [via The Guardian]
- LinkedIn steps closer to CRM as it gives Sales Navigator an enterprise boost [via TechCrunch]
- Hootsuite acquires Snapchat analytics tool from Naritiv [via TechCrunch]
- How to Spy on Your Competitors’ Facebook Ads [via Social Media Today]
- How L’Oreal Paris uses influencers [via Digiday]
- Animated vloggers could be the future of YouTube [via The Verge]
- TRENDING: #ANZACs, #WorldWaterDay, #Opal
JADEN JAM: Queen guitarist Brian May has announced that the venerated UK rockers will get their own branded Monopoly set this year.