#Newsfeed: Instagram adds video masks to Live option; Ed Sheeran smashes Drake’s record for the most-streamed song on Spotify; Twitter is testing a Twitter Lite Android app
Plus how to get the most benefit from Facebook’s analytics update.
Facebook analytics can be confusing at the best of times, and with the recent introduction of a new analytics dashboard, things are probably more confusing than ever before. Thankfully Salesforce has compiled a helpful infographic to guide you through it all, so that you’re prepared for when it becomes available for your page. Facebook Analytics enables marketers to see people’s interactions with their company, and is divided into two sections – ‘People’ and ‘Activity’ – in order to provide important insights into how to optimise the customer journey.
Read more about this new dashboard here.
Read more about the revealing stats here.
Instagram’s adding their Snapchat-esque virtual masks to Instagram Live, giving users another creative option when broadcasting within the app. To use face filters in live video, tap the face icon in the bottom right corner before or during your broadcast. Tap any filter to check out a new look, and play around with as many as you’d like. You can also try on the new sunglasses face filter — available exclusively in live video for the next week — and tap to change the scenery reflected in your lenses. When your broadcast has ended you can share a replay to Stories, or choose “Discard” and your live video will disappear from the app as usual.
Read more about this new feature here.
Ed Sheeran‘s ‘Shape Of You’ has surpassed Drake‘s ‘One Dance’ as Spotify’s most-streamed song ever. ‘Shape Of You’, which was released on January 6 this year, has now clocked up 1,318,420,396 streams, according to newly-published figures. This huge number exceeds the total amount of streams of ‘One Dance’ (which came out on April 5, 2016), which currently has 1,317,143,742 plays.
Read more of about this story here.
- How to Get the Most Benefit from Facebook’s Analytics Update [via Social Media Today]
- Facebook’s stance on the dangers of its platform is a lot like the NRA’s stance on guns [via Quartz]
- Chatting about movies on Facebook? A bot may drop in to sell you tickets [via Fast Company]
- Twitter is testing a Twitter Lite Android app, first in the Philippines [via TechCrunch]
- Liam Gallagher claims his Twitter was hacked over Noel tweets [via BBC News]
- Instagram still hasn’t finished rolling out its archive feature [via The Verge]
- Instagram accidentally advertises itself on Facebook with rape threat photo [via The Verge]
- Instagram Is Adding Video Masks to Instagram Live, Expanding Creative Options [via Social Media Today]
- Universal Hip-Hop Museum To Be Built In The Bronx [via The FADER]
- Giants Safety Landon Collins May Have Just Accidentally Leaked New Drake Music [via Complex Music]
- Justin Bieber wants to ‘shine a light’ on racism as he shares support for Black Lives Matter movement [via Metro UK]
- Ed Sheeran smashes Drake’s record for the most-streamed song ever on Spotify [via NME]
- Got $5,000? I’ll Give You 500,000 Spotify Plays [via Digital Music News]
- Surprise! If You Don’t Register With the US Government’s Song Database, You Lose Your Copyright [via Digital Music News]
- Ryan Seacrest Says ‘American Idol’ is ‘What the Country Needs Right Now’ [via Billboard]
- Is This the Title of Pink and Eminem’s Upcoming Collaboration? [via Complex Music]
- Little Mix Draws More Than a Quarter-Million Fans During U.K. Tour [via Billboard]
- Dale Crover’s New Record Is Also A Cymbal [via Stereogum]
- TEG to launch cloud-based ticketing platform in China [via The Music Network]
- How LinkedIn Has Changed the Way Comments are Displayed on Posts (and Why That Matters) [via Social Media Today]
- How one ‘I lost my job’ LinkedIn status led to 20 interviews in 15 days [via Mashable]
- M.J. Bale takes weatherman to hottest places on Earth promoting its ‘coolest suit on the planet’ [via Mumbrella]
- Why designers should learn to code — or at least consider it [via The Next Web]
- We may have hit peak Apple [via Quartz]
- Kodak Moment’s chatbot suggests the best Facebook photos for printing [via Digital Trends]
- Arianna Huffington: 10 Ways to Actually, Finally Improve Company Culture [via TIME]
- TechCrunch’s Startup Battlefield Australia joined by leading Aussie names [via TechCrunch]
- TRENDING: AngelaMerkel
JADEN JAM: Game Boy’s lack of touch screen has confused one young kid in quite a hilarious way.